Welcome to Advancement

The Advancement Division is dedicated to enhancing the “Clemson brand.” We help build it, protect it, fund it, and praise it. We have very specific metrics to determine our success against objectives.

As we move to a Top 20 Public University, Clemson must increase alumni participation, build the endowment, attract private support via entrepreneurial activity, and aggressively market our success to increase academic reputation.

The Advancement Division operates 24/7 to help make this happen.


Advancement's mission is to support University goals by focusing on the following areas:

  • Reputation
  • Resources
  • Relationships


A. Enhance the Overall Reputation of Clemson
B. Generate More Resources and Funding for Clemson
C. Effectively Steward Key Relationships with the University
D.Create Opportunities for University Collaboration

“Clemson University has redefined Advancement in a public university. They are our ‘Go To’ division when we need results.”
— President Jim Barker, 2004

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