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Creative Services

Creative Services

If you question the effectiveness of your current communication efforts, call the professionals in Creative Services. Our staff includes editors, designers, photographers and production personnel available to help you with integrated promotional and marketing solutions.

Projects that we can assist you with free of charge include:

  • Plan integrated campaigns using a variety of print and electronic media
  • Provide consultation, including cost and time estimates
  • Write or edit copy
  • Design materials and prepare them for printing
  • Write specifications and coordinate bidding with the Procurement Division
  • Coordinate photography needs
  • Coordinate the entire print production process, including mailing
  • Develop Web pages and maintain the standards of the University's Web site
  • Produce display graphics and administer the loan of the University's exhibit system
  • Maintain the University's color stock image file
  • Advise on the proper usage of the University's master brand architecture

The Project Development Process

Although the time required to produce a promotional piece can vary from several days to several months, production of a typical piece will involve most of the steps outlined below. Adherence to the schedule established for each production phase helps ensure that your project is delivered on time and within your budget.

  • Client meets with editor and designer*
  • Production scheduled and schedule letter mailed
  • Copy information due*
  • Copy written, edited and approved*
  • Design created and approved*
  • Corrections made and approved*
  • Print specifications written and bids received
  • Costs approved*
  • Electronic mechanical art sent to printer
  • Printer's proof approved
  • Delivery
  • Invoices verified and paid*

*These production steps depend upon your direct involvement. Timely response is critical.

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