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Clemson International Institute for Tourism Research & Development

Faculty Research Expertise

Agricultural & Food Tourism
Ken Backman
Lauren Duffy
Laura Jodice
Bill Norman

Cultural/Museum Tourism
Greg Ramshaw

Economic Analysis/Econometrics
Strom Thurmond Institute, Regional Dynamics and Economic Modeling Lab

Heritage Tourism
Ken Backman
Greg Ramshaw

Information Technology/Internet marketing

Sheila Backman

International Tourism, Development & Protected Areas
Ken Backman
Lauren Duffy
Bob Powell
Greg Ramshaw

Land Trusts/Land Conservation and Tourism
Charles Chancellor

Marketing (customer segmentation and targeting, market feasibility analysis, destination marketing)
Sheila Backman
Bill Norman

Rural Tourism Development and Marketing
Ken Backman
Lauren Duffy

Sales Training, Management Development and Customer Service Improvement
Sheila Backman

Service Leadership & Economic Development
Sheila Backman
Jeff Martin

Sociology/Psychology of Tourism
Ken Backman
Greg Ramshaw

Sport Tourism
Greg Ramshaw

Sustainable Tourism/EcoTourism
Ken Backman
Charles Chancellor
Lauren Duffy
Jeff Hallo
Bob Powell
Brett Wright

Tourism & Community Development
Bob Brookover
Charles Chancellor
Lauren Duffy
Laura Jodice
Bill Norman

Tourism Planning
Bob Brookover
Charles Chancellor
Jeff Hallo

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