CCB-BIRC Seminar Series
Presents a Seminar
on

The China Century: Finding Opportunity in the New Middle Kingdom

By:
Mr. Mr. Peter J. Levesque
Chief Commercial Officer Modern Terminals Limited Hong Kong

Date:

Friday, 6 May 2011

Time:

10:00-11:00am

Location:

DION -110 (Dion Science and Engineering, Room # 110)

Admission:

Free

ABSTRACT

The emergence of China on the world stage as an economic and industrial superpower is changing the dynamics of how business is done around the world. In parallel, China’s rapid evolution from a manufacturing economy into a consumer economy is creating new opportunities for Western businesses and entrepreneurs. In order to be successful doing business in China, it is critical to understand from a historical perspective how the Middle Kingdom got to where it is today, and to understand from a cultural perspective what it takes to build a successful business strategy in China. Mr. Peter Levesque has been living and working in Asia for the last fourteen years. This discussion will focus on his experience as a Westerner doing business in China. The discussion will highlight the new business opportunities being created there, and what businesses and entrepreneurs need to understand in order be successful in the new Middle Kingdom.

BIO

Mr. Peter Levesque has over 20 years of international transportation and logistics experience and has been working in Hong Kong since 1996. Prior to joining Modern Terminals Mr. Levesque served as Senior Vice President and Global Head of CEVA Logistics Supply Chain Group and as Regional Vice President for DHL International Supply Chain Asia Pacific. In 2000 he co-founded V-Logic Limited, a niche logistics company based in Hong Kong, and prior to V-Logic he held several management positions with American President Lines, including Managing Director of APL Logistics for North Asia. Mr. Levesque holds a BA in Political Science from the University of Massachusetts Dartmouth, and an MBA from Northwestern University’s J.L. Kellogg Graduate School of Management and the Hong Kong University of Science and Technology. He has served as Adjunct Professor of Entrepreneurship for the Kellogg - HKUST MBA program, and the Hong Kong University of Science and Technology’s MBA program. Mr. Levesque serves on The American Club’s Board of Governors in Hong Kong where he is currently Treasurer. He also serves on the Board of Governors for the American Chamber of Commerce in Hong Kong. He is the author of The Shipping Point, The Rise of China and the Future of Retail Supply Chain Management. Mr. Levesque and his family reside in Hong Kong and Falmouth Massachusetts.

For further information about BIRC and its activities, please click the following link: http://www.umassd.edu/birc

Contact

Dr. Angappa Gunasekaran
agunasekaran@umassd.edu, x9187

Ms. Juma Miller
j1miller@umassd.edu, x8862